MIM × Rove
Rove Spring Break Showdown
Compete with your friends for a spring break villa stay for six, plus Rove Miles toward flights.
Miami? Cabo? Cancún? You choose.
Launches Nov 9, 2026
The rewards program
Rove is a travel rewards program that lets you earn Rove Miles on everyday purchases, then use them toward flights and hotels or transfer them to airline loyalty partners. Earn miles when you shop online, book flights and hotels, dine out, purchase gift cards, and more. No travel credit card required.
Earn Rove Miles on purchases you're already making:
Put your Rove Miles toward free flights and hotels, or transfer them to airline loyalty programs to unlock even more travel opportunities.
No premium travel credit card required! Earn Rove Miles on everyday spending, stack them with eligible credit card rewards, and keep your miles from expiring as long as your account remains active.
The game plan
Any group of UMich students can join, including clubs, Greek orgs, sports teams or just a group of friends.
Once approved (within 3 business days), you get your team's own Rove link. Get as many people as you can to sign up for Rove through it.
The team with the most points by Dec 11 wins.
Scoring
| +1 | For every new user who signs up through your team's link |
|---|---|
| +10 | For every 1,000 posted Rove Miles they earn |
| +50 | For every qualifying Rove Hotels booking they make |
Anyone who signs up through your link counts, not just your team members. Only new Rove accounts count.
What's on the line
Grand prize
A villa stay for 6 travelers, up to 7 nights, plus Rove Miles toward flights for each traveler.
400+ verified referrals unlocks upgraded villa options; 600+ unlocks luxury villas, more guests or longer stays.
Eligible for additional prizes.
Your team picks its own villa, Rove approves it, and Rove pays you back. Flights beyond the Rove Miles, meals and other travel costs aren't covered.
Pick your escape
Poolside days, ocean breezes and city nights.
Caribbean-blue water and a beachfront escape.
Pacific views, desert landscapes and sunset swims.
Tropical greenery, island culture and coastal living.
White-sand beaches and turquoise-water days.
Examples only. Pick a cheaper villa for a longer stay or more guests, or a nicer one for a shorter stay.
Standings
Mark your calendar
Nov 9
Registration opens and the competition starts
Dec 11, 11:59 p.m. ET
Competition ends
Dec 12–16
Rove verifies scores
Dec 17
Winner announced
March 2027
Spring break trip
Get in the game
Got questions